You do internet marketing to increase sales. There are several common mistakes you are probably making that will stop you from increasing sales with your internet marketing. Here are a few of the most common costly mistakes I see.
Why are you trying internet marketing when there are other faster ways to increase sales? For a lot of you the reason you are REALLY trying internet marketing to increase sales to avoid doing work you don’t want to do (like phone calls). You are doing internet marketing to FEEL like you are growing your business when you’re really just being busy doing busy work. You are spending a lot of time taking courses to learn more about internet marketing. You are researching how to search engine optimize your site. Learning has a place in your business, after business hours. What are you really doing?
What you are doing is REPLACING the sales activities you should be doing to make more sales with internet marketing research. Instead, you should be doing internet marketing actions ON TOP OF (AFTER business hours or the last hour of the day) what you normally would be doing to increase sales offline. Instead of your business growing while you sleep, it is dying in your sleep if you are doing this.
Throwing Money At Internet Marketing Does NOT Increase Sales
You may be doing internet marketing looking for instant gratification. There are much faster ways to make more sales than internet marketing. I don’t care what the gurus are promising you. Internet marketing to make more sales takes MONTHS of hard work. It just does. Anybody who is telling you they can get you #1 on Google in a week is just telling you what you want to hear. It takes time. Deep down you know it is true because otherwise everyone would be #1 on Google. You can do things like Google Adwords and spend a lot of money for little to no result if that’s the only strategy you are using. A lot you just put up a website and do Google Adwords/Facebook ads and think leads are going to fill up your inbox. It just doesn’t work that way.
It takes months of consistent writing blog articles and search engine optimization and a combination of strategies to funnel traffic to your site and leads into your database depending on your niche. If you are committed to increase sales with internet marketing and are wiling to put the time in you can be successful. Most of your competition is looking for the quick fix. What I just shared with you can give you a huge advantage.
The Purpose Of Internet Marketing Is to Generate Leads
You might be doing internet marketing to avoid talking to people. If you think you’ll advertise and people will buy off your website without talking with them you are wrong. This is the biggest mistake you can make. Internet marketing is a tactic you use to generate leads. It does not substitute for talking with prospects.
If a lead doesn’t give you a phone number okay that is fine. I am not talking about people that don’t give you their phone number. People like to buy from a person. It has always been that way and it always will be that way. Yes you can get a few sales on your site with great marketing and a big list of prospects after months or possibly years of good internet marketing. Even then you will increase sales 10x or more those results if you pick up the phone and call those leads.
People like to buy from a live person. It has always been that way and it always will be that way.
I want you to increase sales and be successful internet marketing. Don’t waste your time with internet marketing unless you are committed to do whatever it takes to be successful. Don’t do it to avoid doing work you don’t want to do like making phone calls. Don’t use it expecting instant gratification to increase sales. Lastly, by all means if you get a lead with a phone number from your internet marketing call them right away! They have a problem you can solve for them.
BONUS – For more tips to increase sales click HERE to watch your FREE video the “Trojan Horse Technique”
Kristoffer Thompson
Master Sales Coach
Increase Sales Training
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